Company
JMG Insurance Agency is a personal, business and specialty insurance brokerage headquartered in Norwalk, Connecticut. They provide several lines of coverage, from traditional policies such as individual & group health insurance to modern options including restaurant & special event insurance. JMG Insurance Agency has successfully acquired multiple agencies in CT, such as Baio Insurance and Frazao Insurance.
Project Goal
The primary goal of JMG Insurance Agency's digital marketing campaign was to increase online visibility and conversions. They wanted to receive a steady increase in leads over time for their personal, business and specialty insurance policies. With their every-growing client base, JMG Insurance Agency also wanted to grant their existing clients the ability to interact with their website better and login to their portal easier.
Solution
The website design team at 321 Web Marketing developed a custom website that is fully responsive and optimized for all browser types. Therefore, their clients can utilize their site regardless of what device, browser or operating system they use. 321's SEO team also fully optimized their website, helping them rank for several different keywords specific to the insurance industry. We continue to do so by publishing weekly content on JMG Insurance Agency's behalf.